Acne Studios Spring 2024 Ad Campaign 2024

Description

This fashion advertising campaign image for Acne Studios features a model wearing a light blue matching denim jacket and trousers set against a soft grey seamless backdrop. Prominently overlaid across the centre is the bold black typography of the Acne Studios brand name. The model holds a structured white handbag with bow accents in her hand, complementing the cool, desaturated tone of the shot. The lighting is soft and diffused, highlighting the texture of the garments and creating a clean, modern aesthetic. Captured by photographer Charlotte Wales as part of the Spring 2024 ad campaign in London.

Style

Vertical, Commercial, Desaturated, Clean

Techniques

Natural light, Soft Light

Industries

Luxury Fashion Houses

Color

Background

Grey Seamless

Context

Advertising Campaign