Brand
ProjectBrand Identity
Academic Work Brand Identity 2025
Associated creatives
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Description
This brand identity motion project for Academic Work combines bold graphic typography with vibrant split-screen layouts in dark green and pastel mint. The video transitions between kinetic text sequences reading 'We help you to find the right people' and studio portraits of diverse individuals smiling against solid pink backgrounds. The subjects wear textured knitwear and yellow overalls, complemented by circular hoop earrings. Clean graphic design principles and high-contrast color blocking drive the visual rhythm of the piece.