Brand
ProjectMen's Spring Summer '25

Abercrombie & Fitch Men's Spring Summer '25 2025
Associated creatives
Tags
Description
A campaign image from the Men's Spring Summer '25 project for Abercrombie & Fitch features a male model playing dominoes outdoors by the coast. The man wears a dark t-shirt, white shorts, a patterned neck scarf, and bracelets while leaning over a concrete table. The background displays a wide ocean under a clear sky with coastal buildings visible in the distance. Warm natural sunlight illuminates the scene, highlighting the textures of the clothing and the game pieces.
Style
Lifestyle, Vertical, Warm
Techniques
Natural light
Industries
High Street Fashion
Color
Jet Black (60%)
Pure White (40%)
Background
Ocean
Context
Advertising Campaign

