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Brand
Abercrombie & Fitch
ProjectHoliday Archive Campaign
Model Nils Bremer wearing a red Abercrombie and Fitch sweatshirt with a loose necktie against a wood paneled wall.

Abercrombie & Fitch Holiday Archive Campaign 2025

Associated creatives

Heather Hazzan
Heather HazzanPhotographer
Nils Bremer
Nils BremerModel

Tags

nils bremerred sweatshirtabercrombie fitch sweatshirtred crewneck sweatshirtcrewneck sweatshirtsweatshirtman wearing red sweatshirtyoung manman wearing tiepatterned necktiesilk necktienecktie

Description

Model Nils Bremer poses for Abercrombie & Fitch's Holiday Archive Campaign, photographed by Heather Hazzan. He is styled in a vibrant red crewneck sweatshirt featuring gold-embroidered 'ABERCROMBIE & FITCH COMPANY' lettering across the chest, layered over a white collared shirt with an untied patterned silk necktie draped casually around the neck. The background features dark vertical wood paneling softly illuminated by warm directional light.

Style

Vertical, Commercial, Warm, Nostalgic

Techniques

Soft Light

Industries

High Street Fashion

Event

Holiday Shopping

Color

Scarlet (70%)
Off-White (20%)

Background

Retail Storefront, Wood Texture

Context

Advertising Campaign