Aather Brand Identity 2022

Description

This project showcase presents the comprehensive brand identity for Aather, featuring minimalist web design layouts, textured packaging papers with embossed typography, and warm product photography. The composition includes multiple frames displaying minimalist web headers, white textured paper packaging details, and a candle product shot with a person's hand resting near the vessel. The overall aesthetic is clean, refined, and tactile, emphasizing careful attention to material quality and typographic hierarchy. The design system integrates subtle earth tones, clean white backdrops, and structured layout arrangements.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Typography, Emboss & Deboss

Industries

Cosmetics

Color

Background

White Seamless

Context

Advertising Campaign