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BrandAather
ProjectBrand Identity
Black hard hat with white logo resting on a light surface with shadow patterns cast across it

Aather Brand Identity 2023

Associated creatives

Socio
SocioGraphic Design
Mouthwash Studio
Mouthwash StudioGraphic Design
U.I.WD.
U.I.WD.Graphic Design
MAUD
MAUDGraphic Design
SUPERFANTASTIC
SUPERFANTASTICGraphic Design
Polytechnic
PolytechnicGraphic Design

Tags

black hard hatblack hard hat with logohard hatblack hatsafety helmet

Description

A sleek black hard hat sits centered on a light-colored, textured surface in this studio composition. The helmet features a prominent white geometric logo and the word AMPLITEL printed cleanly along its curved side. Soft, directional light casts distinct diagonal shadows and a mesh-like pattern across the background wall and lower plane. The monochromatic color grading emphasizes the glossy finish of the hard hat and the clean lines of the setting. This piece is part of the brand identity project for Aather.

Style

Horizontal, Commercial, Desaturated, Clean

Color

Jet Black (100%)

Background

Grey Seamless, Sports Venue

Context

Advertising Campaign