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Model standing in a small white inflatable boat floating in a blue swimming pool during a campaign shoot

7 For All Mankind Summer 2025 Ad Campaign 2025

Associated creatives

Tags

Description

This image for the 7 For All Mankind Summer 2025 ad campaign was photographed by Theo Liu in Costa Brava, Spain. The scene features model Mariacarla Boscono standing inside a white inflatable boat floating on the dark blue water of a swimming pool. She wears a flowing white outerwear piece with matching shorts and a thin belt while raising her arms upward. The high-angle overhead perspective emphasizes the clear contrast between the white watercraft and the deep blue surface of the pool. Production was handled by Kitten Production with styling by Elodie David Touboul, hair by Gary Gill, makeup by Lucy Bridge, and casting by Jennifer Starr.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

Designer Fashion

Color

Pure White (50%)
Navy (50%)

Background

Outdoor Pool

Context

Advertising Campaign