Heinz 2023 IT HAS TO BE HEINZ - GLOBAL CAMPAIGN 2024

Description

This Heinz ketchup advertisement displays a variety of scenes demonstrating the versatility and widespread appeal of the product. The video features images from students at a school possibly smuggling ketchup, an x-ray of ketchup in baggage, a couple looking into a door camera, ketchup in sushi, an astronaut in space, news headlines and stories about people and ketchup, and french fries with ketchup being poured on top. The advertisement uses a white background in several scenes, keeping the focus on the product, while in other scenes, it is in restaurants, in space, and other locations. The color grading is bright and vibrant, which makes the ketchup look appetizing.