150 Wooster Brand Identity 2018

Description

An overhead compositional view displays multiple minimalist booklets arranged on a white surface, alternating between matte grey and light grey tones. Several covers feature subtle embossed architectural grid patterns, while others display crisp white typography reading 150 Wooster. The clean lighting highlights the tactile paper textures and precise debossed details. The project was created by Javas Lehn Studio as part of a comprehensive brand identity system.

Style

Horizontal, Commercial, Clean, Minimalist, Graphic

Techniques

Typography, Emboss & Deboss

Color

Background

White Seamless

Context

Advertising Campaign, Editorial