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  • ·13 09 SR Spring 2024 Ad Campaign Fashion Editorial
Brand13 09 SR
ProjectSpring 2024 Ad Campaign
Model seated behind translucent fabric wearing silver strappy flats and white tights for 13 09 SR Spring 2024 ad campaign

13 09 SR Spring 2024 Ad Campaign 2024

Associated creatives

Serge Ruffieux
Serge Ruffieux13 09 SR Creative Director
Damien Ré & Ariane Abbassi
Damien Ré & Ariane Abbassi
Annemarie Kuus
Annemarie KuusPhotographer
Achol Kuir and Lavinia De Aquino
Achol Kuir and Lavinia De AquinoModels
Dimitri Rivière
Dimitri RivièreStylist
Alexander Soltermann
Alexander SoltermannHair
David Koppelaar
David KoppelaarMakeup
Piergiorgio Del Moro – DM Casting Alfredo Bisciotti
Piergiorgio Del Moro – DM Casting Alfredo BisciottiCasting Director
Samuel Fasse
Samuel FasseSet Designer

Tags

model behind sheer fabricmodelsilver strappy flatssilver flatsstrappy flatswhite tightstranslucent fabric

Description

This portrait for the 13 09 SR Spring 2024 ad campaign features a model seated behind a sheer, translucent white fabric panel that partially obscures her upper body and face. She wears white tights and pointed metallic silver strappy flats adorned with small black bows. The composition is set against a stark, minimalist white background with clean, high-key lighting. Bold black typography displaying the brand name is positioned beside the subject in the lower right portion of the frame. The overall image carries a refined, contemporary editorial aesthetic.

Style

Editorial, Vertical, Clean, Minimalist

Techniques

Natural light, High-key

Industries

Designer Fashion

Color

Pure White (50%)
Silver (metallic) (30%)
Jet Black (20%)

Background

White Seamless

Context

Advertising Campaign