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  • ·13 09 SR Fall 2023 Ad Campaign Heart Balloon Art
Brand13 09 SR
ProjectFall 2023 Ad Campaign
A red heart-shaped balloon with a translucent light blue tube-shaped balloon in its center, set against a dark black background.

Dimitri Riviere,

Associated creatives

Serge Ruffieux and Emilie Faure
Serge Ruffieux and Emilie Faure13 09 SR Co-Founders
Serge Ruffieux
Serge Ruffieux13 09 SR Creative Director
Serge Ruffieux with Anne Le Quintrec 
Serge Ruffieux with Anne Le Quintrec Creative Direction
Shayne Laverdiere
Shayne LaverdierePhotographer
Letizia Galloni 
Letizia Galloni Talent
Dimitri Riviere
Dimitri RiviereStylist
Gor Duryan 
Gor Duryan Hair
Hicham Ababsa
Hicham AbabsaMakeup

Tags

Description

A conceptual studio photograph captures a heart-shaped structure made from a long red balloon, positioned against a solid black background. A straight, translucent, light-blue balloon is placed vertically in the center, acting as an anchor between the heart's top curve and bottom point. The lighting highlights the glossy, reflective surface of the latex materials. The composition is stark, minimalist, and focuses on the high-contrast color interplay between the primary red and secondary blue. The image evokes a polished, artistic sensibility suitable for an advertising campaign.

Style

Commercial, Artistic

Techniques

Studio strobe

Industries

Luxury Fashion Houses