Garnier
Garnier's sun-drenched skincare and beauty campaigns across global markets
Featured Garnier projects
This week's top Garnier projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.
Project Garnier · Garnier Ambre Solaire Q2 2025
Garnier presents the Ambre Solaire Q2 2025 campaign, a series of skincare visuals captured by photographers The Masons. The project features model Tiah Beye, emphasizing a sun-drenched coastal aesthetic through the use of natural light and warm, high-key tones. Set against turquoise ocean waters and expansive horizons, the imagery utilizes tight framing and clean compositions to highlight the product application. The creative focus remains on natural, dewy skin textures, maintaining a consistent commercial appeal across vertical, square, and horizontal formats.
Project Garnier · Ambre Solaire
Garnier embraces the essence of sun-drenched radiance in its latest campaign for the Ambre Solaire line, effectively positioning the brand at the intersection of effective skincare and summer lifestyle appeal. Photographed by The Masons, the commercial imagery leans into the vibrant, high-contrast aesthetic synonymous with carefree beach days, utilizing bright natural light to accentuate the textures of the skin. The visual narrative centers on model Dija Kallon, whose presence is elevated by a carefully curated aesthetic vision. Stylist Rebecca Purshouse introduces a sharp pop of color with a vibrant, beaded orange bikini, which serves as a brilliant counterpoint to the crisp blue backdrop of the sky and ocean surf. Meanwhile, makeup artist Anne Sophie Costa ensures a luminous, dewy complexion that bridges the gap between beauty editorial and commercial product promotion. By grounding the brand in an authentic, sun-kissed atmosphere, the project successfully elevates the perception of Ambre Solaire beyond a standard sunscreen offering, framing it as an essential companion for the modern aesthetic consumer. With the expert casting direction of Alejandro Cabezut, the project feels both aspirational and deeply rooted in a tangible, sensory reality. This execution highlights how thoughtful styling and precise lighting techniques can transform a functional beauty product into a defining element of a broader, high-end lifestyle narrative.
Garnier · Hair, Honey!
Garnier presents 'Hair, Honey!', a commercial campaign for the Whole Blends Hair Honey repairing serum. The project features actress Drew Barrymore, who demonstrates the serum’s application and highlights its benefits for managing damaged hair and split ends. The production, handled by Tinygiant, utilizes a domestic bathroom setting defined by warm tones. The spot balances lifestyle styling scenes with dedicated close-up product photography, incorporating a honeycomb motif to reinforce the ingredient narrative.
Garnier · De-Glazing
Garnier presents a live-action commercial for its haircare range, capturing a performance on a dimly lit stage. The piece leans into a high-contrast aesthetic, utilizing vibrant blue and teal lighting panels that offset the warm, focused stage lighting on the performer. The narrative focuses on comedic storytelling, featuring a central performer interacting with a live audience. The production highlights the brand's presence within the beauty and haircare space through this dynamic, audience-facing commercial technique.
Garnier · Color Sensations
Garnier presents a commercial for its Color Sensations hair touch-up range. The spot follows a subject as she balances leisure time in a tropical setting with the need for a quick beauty solution upon noticing gray roots. Produced by Future, the narrative leans into a live-action technique to demonstrate the product application within a home environment. The aesthetic is defined by bright natural lighting and vivid color grading, creating a warm, accessible tone. Post-production and VFX were handled by After Avenue to finalise the look.
Garnier · Hero
Garnier presents a conversational commercial spot centered on daily skincare routines within a residential setting. Featuring two individuals in a domestic kitchen, the project leans into a clean and relatable narrative aesthetic. Filmed with natural light, the live-action production emphasizes everyday interactions while highlighting micellar cleansing water. The visual direction utilizes the kitchen environment to frame the dialogue, punctuated by green tile accents that reflect the brand palette.
Garnier · Teaser
This teaser campaign for Garnier introduces a refreshed look at their skincare offerings, centered around the application of micellar water. The film transitions between an intimate home routine and a laboratory environment, where a man examines a signature green liquid against a tiled backdrop. Produced with a clean, cinematic aesthetic, the project utilizes warm, soft lighting to emphasize the product's gentle nature. Full English Post handled the post-production and VFX, creating a polished, glowing finish for this live-action commercial.
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