Zimmermann

Jan 2019

Zimmermann’s Spring RTW campaign captures a warm, Mediterranean-inspired aesthetic through a series of editorial images. Photographed by Benny Horne, the imagery showcases the collection’s intricate textiles and vibrant patterns against sun-drenched, historic urban backdrops. Talent Giedre Dukauskaite anchors the series, framed by the textures of weathered stone, tiled interiors, and colonial-style architecture. Creative direction by Justin Woo and Emil Vrisakis guides the project’s documentary-style sensibility, emphasizing soft natural light and golden hour tones. The styling, executed by Romy Frydman and Gabriele Hackworthy, balances intricate lace and silk detailing with architectural structure. The project leans into a raw, clean atmosphere, highlighted by analogue film techniques that elevate the collection's presence across outdoor terraces and vintage-inspired interiors.

Editorial, Horizontal, Warm

Natural light

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