Zimmermann: Resort Swim

Jan 2023

Zimmermann’s Resort Swim campaign captures an elevated take on coastal living, featuring model Anna Ewers in a series of sun-drenched seaside settings. Photographed by Benny Horne, the project leans into a warm, editorial aesthetic that highlights the intricate textures of the brand's latest resort wear, swimwear, and lightweight knit layers. The visuals draw on natural light and the rugged geometry of rocky cliffs and turquoise waters to frame the collection. The production team, including creative director Emil Vrisakis and fashion stylists Gabriele Hackworthy and Romy Frydman, creates a cohesive look that blends bohemian silhouettes with structured architecture. The campaign incorporates analogue film and 16mm techniques to achieve a soft, golden-hour glow across both motion and still assets.

Horizontal, Warm, Editorial

Natural light

Advertising Campaign