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Zimmermann

Resort Swim
Date

Jan 2019

Description

Zimmermann’s Resort Swim campaign captures the essence of coastal leisure through a series of editorial images photographed by Benny Horne. Set against a backdrop of sun-drenched marinas, rocky shorelines, and Mediterranean-inspired architecture, the project focuses on the tactile quality of the brand’s swimwear and resort wear. The imagery employs natural light and an analogue-inspired aesthetic to maintain a clean, warm atmosphere. With creative direction from Justin Woo and Emil Vrisakis, the series features models Julia Van Os and Madison Headrick. Production credits include fashion styling by Romy Frydman and Gabriele Hackworthy, with hair by Renya Xydis and make-up by Jodie Boland.

Style

Editorial, Horizontal, Warm, Clean

Techniques

Natural light, Analogue / film

Industries

Swimwear

Context

Advertising Campaign

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