Yo Dona Spain: Laura Ponte va por libre

Sep 2025

This fashion editorial for Yo Dona Spain, titled 'Laura Ponte va por libre', explores the intersection of high-concept design and weathered industrial environments. Featuring model Laura Ponte, the project leans into a raw, tactile aesthetic characterized by the contrast between avant-garde silhouettes—such as sculptural ruffles and voluminous tulle—and the distressed textures of peeling plaster, aged wood, and exposed concrete. Executed with an editorial focus, the series utilizes natural light and a consistent earthy color palette to maintain a sophisticated, grounded mood. The photography employs a mix of clean, directional lighting and gritty, analogue film techniques to emphasize the interplay between architectural garments and rustic, aged interiors.

Editorial, Vertical

Natural light

Editorial