Worcestershire County Council: Suicide Prevention Campaign
Date
Feb 2025
Description
Worcestershire County Council addresses mental health in this public awareness campaign featuring Team GB super heavyweight boxer Delicious Orie. The project shifts between high-energy training sequences in an indoor boxing gym and direct-to-camera insights on suicide prevention. The visual approach uses desaturated tones and a documentary style to ground the narrative. Edited with a live-action technique, the film incorporates split-screen compositions and archival-style framing to balance the athlete's preparation with his personal perspective on mental health awareness.
Style
Documentary, Horizontal, Desaturated
Industries
Color
Pure White
Navy
Background
Sports Venue
Context
Brand Film / Corporate Video
Associated creatives
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