Whiskas introduces Purradise, a commercial campaign that transitions from a domestic setting into an imaginative fantasy world. The film opens in a brightly lit kitchen, establishing a connection between owner and cat before shifting into a vibrant landscape defined by its pink and purple palette.
Developed by AMV BBDO with production and post-production by Blink and Blinkink, the work incorporates a blend of live-action pet care and 3D render / CGI animation. The sound design by King Lear supports the narrative journey through whimsical locations such as Gravy Lake and Aroma Island.
