W Magazine: Pattern Recognition

May 2025

Pattern Recognition is a fashion editorial feature for W Magazine that explores the intersection of bold textiles and dynamic movement. Captured under the direction of Editor-in-Chief Sara Moonves, the project highlights the interplay between complex botanical prints and geometric patterns, ranging from plaid and houndstooth to grid-based tailoring. Photographer Oliver Hadlee Pearch utilizes a clean, neutral studio backdrop to allow the intricate layering of garments to take center stage. Model Lulu Tenney brings a sense of high-energy kineticism to the series, captured in mid-leap and mid-stride to emphasize the fluid volume and construction of the styling by Charlotte Collet. The shoot employs a clean aesthetic, punctuated by expressive beauty looks with vibrant lip and eye color, and meticulous detail work including thematic manicures.

Editorial, Vertical, Clean

Grey Seamless

Editorial