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Vospers: (Mazda) Sept 23

Date

Jan 2025

Description

This automotive campaign for Vospers highlights the design process of Mazda vehicles, juxtaposing the tactile work of a clay sculptor with the finished product in motion. The production moves from a controlled, dark studio setting to exterior driving sequences featuring an SUV on winding coastal roads. The edit leans into a moody, cinematic aesthetic, with post-production grading emphasizing the vehicle's red finish against neutral, earthy landscapes. The work was produced by AdSmart from Sky.

Style

Horizontal, Cinematic, Moody

Color
Crimson
Jet Black
Background

Set-dressed

Context

Advertising Campaign

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