Vospers: Blue Cross Sale Jan 2020
Brand
Date
Jan 2025
Description
This promotional film for the Vospers Blue Cross Sale highlights the dealership’s used car and van inventory through a series of rapid-fire sequences. Featuring a mix of archival imagery and contemporary vehicle shots, the piece emphasizes current stock availability and financing options for the mass market automotive sector. Developed by AdSmart from Sky, the creative direction leans into a professional, commercial aesthetic. The film utilizes motion graphics and clean, animated tiles set against a deep blue gradient backdrop to maintain brand consistency throughout the promotional campaign.
Style
Horizontal, Commercial, Clean
Techniques
Motion Graphics
Industries
Color
Navy
Background
Gradient
Context
TVC / TV Commercial
Associated creatives
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