Vogue Korea

Aug 2026

The GARAGE X Prada project for Vogue Korea masterfully navigates the tension between high-end luxury fashion and raw, utilitarian environments. This fashion campaign leans into a sophisticated editorial aesthetic, placing opulent Prada leather goods and vibrant sartorial selections against a backdrop of distressed machinery, weathered paint, and vintage signage. By juxtaposing the refined textures of silk, suede, and floral-embroidered leather against the gritty, tactile decay of industrial workshops, the project creates a compelling visual dialogue. Model Amelie Sante brings a grounded elegance to these settings, her presence highlighted by natural light that carefully modulates between deep shadows and sun-drenched architectural lines. The creative execution thrives on this contrast, utilizing split-composition layouts that allow the audience to appreciate both the sweeping narrative of the garments and the minute details of the accessories. With intentional makeup artistry by Thomas Lorenz, the portraiture feels both contemporary and cinematic, capturing a moody, refined spirit that elevates the industrial setting into a high-fashion space. Throughout the series, the consistent use of natural light ensures the focus remains on the interplay between the polished, modern silhouette of the apparel and the enduring, rugged character of the surrounding surfaces, ultimately delivering a campaign that feels as authentic as it is aspirational, proving that luxury thrives just as well in the workshop as it does on the runway.

Editorial, Lifestyle

Natural light

Luxury Fashion Houses, Fashion