Victoria Beckham
Occasion Wear Campaign
Apr 2024
Victoria Beckham presents the Occasion Wear campaign, a series of portraits focusing on refined textures and fluid silhouettes within the luxury fashion sector. Photographed by Joséphine Løchen, the imagery centres on model Anouk Smits in a selection of silk and satin gowns characterized by gathered detailing and minimalist design. The aesthetic leans into a clean, commercial visual language, utilizing soft lighting to emphasize the lustrous surfaces of the collection. The production features hair styling by Louis Ghewy and makeup by Rebecca Wordingham, maintaining a polished and consistent look across the series. Each frame maintains a minimal studio approach, prioritizing the drape and craftsmanship of the garments against a neutral backdrop.
Vertical, Commercial, Clean
Luxury Fashion Houses
White Seamless
Advertising Campaign
