Verifone
Brand Identity
Brand
ProjectBrand Identity
Date
Aug 2024
Description
Verifone commissioned NORD ID to develop a comprehensive brand identity that spans digital platforms and physical retail hardware. The identity leans into a minimalist aesthetic, utilizing a high-contrast monochrome palette punctuated by vibrant turquoise accents. The project encompasses a wide range of collateral, including product renderings of payment terminals, motion graphics featuring precise typography, and printed business stationery. By focusing on clean vector lines and structural grid alignment, the design maintains a consistent corporate visual language across both static social media mockups and dynamic interface displays.
Style
Commercial, Clean, Minimalist, Horizontal
Techniques
3D render / CGI
Industries
Apps & Digital Platforms
Color
Jet Black
Pure White
Associated creatives
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