VCCP
Compare The Market 'Mr Hollywood'
Dec 2024
Compare The Market brings its long-running campaign to the film set in 'Mr Hollywood,' a commercial feature that merges live-action production with character-driven narrative. The work leans into a behind-the-scenes aesthetic, incorporating green screens, boom mics, and camera equipment to frame interactions between human actors in superhero costumes and the familiar meerkat and wombat characters. Produced by VCCP, the campaign relies on a detailed blend of live-action technique and VFX / visual effects to manage the digital-meets-physical production environment. Sound design from Jungle Studios rounds out the sequence, grounding the performance within the film set environment.
Horizontal, Commercial, Warm
VFX / visual effects
Insurance
Garage
TVC / TV Commercial