Vautrait

Oct 2024

The Vautrait Spring/Summer 2025 campaign presents a study in structural tailoring and movement, captured through a raw, documentary-inspired lens. Photographer Dudi Hasson translates the collection's avant-garde silhouettes into a series of editorial portraits that lean into a grainy, desaturated aesthetic. By utilizing natural light and stark urban architecture as a backdrop, the imagery emphasizes the tactile qualities of the garments and the fluid draping characteristic of designer Yonathan Carmel’s work. Creative collaboration defines the visual narrative, with fashion editor and stylist Samuel Drira curating an ensemble of layered outerwear and sculptural accessories. Featuring models Antti Kettunen, Jessica Miller, and Suzi De Givenchy, the campaign moves away from traditional polish, favoring candid, motion-filled compositions that highlight the interplay between oversized proportions and minimalist form. The result is a series of vertical-format visuals defined by a gritty, analogue-film sensibility.

Editorial, Vertical, Desaturated

Analogue / film, Natural light

Designer Fashion

Advertising Campaign