J.McLaughlin
Fall Catalog
Oct 2025
The J.McLaughlin Fall Catalog presents a series of heritage-inspired lifestyle editorials, shot on location in pastoral settings. The imagery leans into a classic equestrian aesthetic, utilizing soft, natural light and a warm, earthy color palette to highlight the seasonal layering of knitwear, quilted outerwear, and wool blazers. Photographer Jeff Allen frames the campaign through a candid, reportage lens. The compositions incorporate props such as vintage luggage, rustic wooden stable architecture, and lush floral arrangements to build a narrative of relaxed, rural comfort. Several shots utilise analogue film techniques to emphasise the tactile quality of autumn textiles.
Lifestyle, Vertical, Warm
Natural light
High Street Fashion
Lookbook
