Close-up portrait of a woman with short dark hair wearing a large fluffy red hat and houndstooth patterned straps.

Model wearing an oversized black hat and polka-dot sleeves posing outdoors against a lilac van.

Close-up portrait of a person with light blue eyeshadow wearing a sculptural collar of white plastic spheres against a pale backdrop.

Bright red kitten heel thong sandal resting across the rim of an aged stone basin outdoors.

Woman with short dark hair wearing a large sculptural white spherical beaded necklace and black top outdoors next to garden foliage.

A woman wearing an oversized black structured hat and polka dot sleeves seated outdoors on a red-brown tiled bench near a fountain.

Model in a black top, pink skirt, white oversized pearl chain, and black leather gloves seated against an urban wall.

Model wearing a checkered catsuit, wide-brim orange-red hat, and red heels resting one foot on a metal mesh chair outdoors by a fountain.

Reflection of a woman wearing an oversized black structured hat visible in the rectangular side-view mirror of a purple vehicle.

Various Editorials Someday, but not now 2026

About

Someday, but not now channels the intersection of high-fashion sensibility and raw urban spontaneity through a series of striking visual narratives. Captured by photographer Elena Sokolova, this editorial project leans into the duality of avant-garde styling and mundane environments, transforming everyday street corners and weathered stone fountains into a sophisticated backdrop for luxury fashion. The imagery masterfully integrates lifestyle aesthetics with a sharp, graphic eye, utilizing natural light to elevate the interplay between textures. From sculptural, oversized hats and distinct spherical bead accessories to the contrast of vibrant red footwear against neutral, crumbling masonry, every frame feels curated yet deceptively effortless. The work avoids the clinical perfection often associated with luxury fashion houses, instead opting for a cinematic approach that favors introspection. By pairing clean, minimalist portraiture—often defined by sleek wet-look hairstyles and bold splashes of pastel eyeshadow—with the grit of outdoor courtyard settings, the project builds a compelling tension between the polished subject and the textured world. Throughout the series, the consistent use of natural light and soft shadows grounds the fantastical elements of the fashion choices, creating an accessible yet elevated editorial experience. It is a testament to the power of thoughtful composition, where every accessory serves as a structural component within the larger, moody composition of the urban landscape.