Figure standing in a courtyard framed by brutalist concrete columns and coffered ceiling for Eternal Chase

High-angle view of a person hitchhiking by a multi-lane highway at night with moving cars

Two models sitting on wide concrete steps outdoors, one kissing the cheek of the other in an editorial campaign photograph.

Five models standing on a bridge railing above a concrete underpass with a cyclist riding below

Model standing on industrial outdoor metal staircase against a textured concrete wall with air conditioning units

Two models embracing outdoors in a garden setting, photographed by Mark Yareham for Eternal Chase.

Three models in an interior space with red chairs and tables, photographed by Mark Yareham for Eternal Chase.

Group of five models standing in a row along a concrete barrier with a sports field and buildings in the background

Model in a dark sweater and skirt holding a handbag against a concrete building exterior

Six-panel sequence of two blindfolded models moving dynamically on a grassy lawn for Eternal Chase

Various Editorials Eternal Chase (Edward Cuming) 2025

About

Eternal Chase is a fashion editorial series that explores the intersection of brutalist architecture and human interaction. Captured by photographer and creative director Mark Yareham, the project utilizes stark concrete backdrops and industrial settings to frame its subjects. The work leans into a moody, cinematic aesthetic, relying on natural light to highlight textures in both the apparel and the surrounding environments. The series features models Bella Rose, Ibra Niakate, and Javier Verdejo, with production and casting led by Miguel Brana Campos. The visual narrative is enhanced by detailed hair styling from Alba Cordoba and makeup by Lucas Margarit, which maintain a clean, grounded look across the diverse locations. Drawing on editorial techniques like chiaroscuro and desaturated color palettes, the images emphasize a tension between stillness and dynamic, expressive movement.