Various Editorials
Eternal Chase (Edward Cuming)
Mar 2025
Eternal Chase is a fashion editorial series that explores the intersection of human movement and brutalist architecture. Photographed and creatively directed by Mark Yareham, the series uses a moody, cinematic aesthetic to frame subjects against stark concrete structures, industrial staircases, and vast urban landscapes. The imagery leverages natural light and earthy tones to create an atmospheric narrative, characterized by both candid, intimate interactions and structured, high-contrast compositions. The project features models Bella Rose, Ibra Niakate, and Javier Verdejo, whose presence is heightened by casting and production led by Miguel Brana Campos. The visual identity of the shoot is supported by precise styling, including hair by Alba Cordoba and makeup by Lucas Margarit, which emphasizes the interplay between the subjects and their raw, textured environments. Through a blend of clean, horizontal framing and dynamic sequences, the work captures a sense of restless transition within the modern urban exterior.
Editorial, Horizontal
Natural light
Designer Fashion
Editorial
