Valentino Beauty: 'Vendetta' 2026 Ad Campaign

Aug 2026

Valentino Beauty presents 'Vendetta,' a 2026 advertising campaign that explores a narrative of intimate encounters across diverse architectural and coastal settings. Featuring talent Dakota Johnson and Alexander Skarsgård, the project leverages a cinematic aesthetic to showcase the brand's latest fragrance line. The production moves between moody, interior low-key set pieces—highlighted by stone masonry and modern design elements—and expansive, sunlit landscapes. Creative direction by Alessandro Michele and direction by Romain Gavras shape a visual language defined by soft, warm light and chiaroscuro techniques. The campaign imagery, captured by photographers Inez & Vinoodh, balances commercial precision with an atmospheric, nostalgic tone that anchors the fragrance in a refined, editorial context.

Warm, Vertical, Cinematic, Moody

Advertising Campaign