Fauxliage
Brand Identity
Brand
ProjectBrand Identity
Date
Jan 2026
Description
Design Dept studio developed the brand identity for Fauxliage, a project that spans print, environmental, and digital applications. The visual system centres on bold botanical illustrations and a clean typographic hierarchy, utilizing a consistent palette of dark green contrasted against lavender, mustard yellow, and soft purple backgrounds. The work emphasizes a minimalist layout, applying these graphic motifs across various touchpoints including custom packaging, fleet signage, and outdoor billboard placements. By integrating these botanical elements into urban environments and mobile interfaces, the identity maintains a unified aesthetic through the use of clean lines and distinct vector graphics.
Style
Commercial, Clean
Color
Forest Green
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