Logo

University of Nottingham: Open Day

Date

Jan 2025

Description

The University of Nottingham Open Day campaign captures a contemporary student experience through a series of dynamic, live-action sequences. Featuring candid interactions across urban landscapes, the project channels a spirit of discovery through fluid camera movement and natural lighting. Developed by AdSmart from Sky, the creative leans into cinematic techniques, utilizing slow motion to highlight a student journey defined by individuality and community. The visual narrative integrates bold typography and graphic art installations, framed within a warm, golden hour aesthetic.

Style

Horizontal, Cinematic, Warm, Golden Hour

Techniques

Slow motion

Color
Crimson
Jet Black
Background

Street

Context

Advertising Campaign, Brand Film / Corporate Video

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