University of Nottingham: Open Day 2022 - 2023
Date
Jan 2025
Description
The University of Nottingham’s Open Day campaign for the 2022-2023 cycle utilizes a high-energy, fast-paced edit to showcase the diversity of campus life and academic research. Produced by AdSmart from Sky, the piece moves through varied environments, juxtaposing sterile laboratory settings with casual outdoor student life. The commercial content employs a live-action technique that balances clean, high-tech visuals with warm, candid portraits of the student body. Bold typographic overlays act as a rhythmic narrative tool, bridging the gap between individual research achievements and broader social interactions across university facilities.
Style
Horizontal, Commercial, Warm, Clean
Industries
Context
Brand Film / Corporate Video
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