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UCR: Emma's Story

Brand
Date

Jan 2025

Description

University Centre Rotherham (UCR) presents 'Emma's Story,' a promotional documentary video that tracks the academic journey of a former cabin crew member transitioning into higher education. The film documents her shift into a PGCE program, highlighting the campus environment through classroom interactions and interior campus spaces. Produced by AdSmart from Sky, the project utilizes a live-action technique to capture the student experience. The visual language relies on natural light and a warm, clean aesthetic to ground the narrative in an authentic educational setting.

Style

Documentary, Horizontal, Warm, Clean

Techniques

Natural light

Color
Pure White
Jet Black
Background

Commercial Office

Context

Brand Film / Corporate Video

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