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Model wearing light grey underwear set posing against a solid blue background for Triumph campaign
Woman in grey lace lingerie set wearing a denim jacket draped over her shoulders against a plain light blue background.
Model wearing light grey underwear set posing against a solid blue background for Triumph campaign
Woman in grey lace lingerie set wearing a denim jacket draped over her shoulders against a plain light blue background.

Triumph Campaign 2024

About

Triumph's latest fashion campaign centers on a minimalist editorial aesthetic, highlighting the brand’s lingerie collections through a refined, commercial lens. Photographer Lucie Rox utilizes soft, even lighting against a consistent cool-toned backdrop to emphasize the intricate textures of lace and the contrast of layered denim. The series features styling by Sabina Khan, with natural hair by Moe Mukai and polished makeup by Victoria Martin. The production leans into a desaturated palette and clean composition, prioritising a focused, vertical format that centers the apparel.

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