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Tory Burch: SS25 (BTS)

Date

Sep 2024

Description

Tory Burch documents the behind-the-scenes atmosphere of its SS25 collection in this fashion editorial series. Captured by photographer Ellen Fedors, the project offers an intimate perspective on the brand’s latest silhouettes, set against industrial staircases, rooftops, and expansive urban skylines. The series features styling by Brian Molloy, with hair by Guido Palau and makeup by Diane Kendal, emphasizing natural textures and the collection’s refined color palette. The visuals lean into editorial and lifestyle aesthetics, utilizing natural light to highlight intricate tailoring and seasonal accessories. Additional creative input for the project includes casting director Ashley Brokaw, with models Alex Consani, Chloe Oh, Ella Mccutcheon, Emm Arruda, Hejia Li, Lina Zhang, and Rosalieke Fuchs.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Color
Pure White
Background

Rooftop

Context

Backstage / Behind the Scenes

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