Tom Ford

Apr 2026

For the Tom Ford Eyewear F/W 26 collection, the brand leans into a disciplined aesthetic that feels both timeless and sharp, reinforcing its position at the pinnacle of luxury fashion. Photographed by the duo Louise & Maria Thornfeldt, the campaign captures a study in refined masculine style, centering on the precision engineering of the season’s rimless aviator silhouettes. The imagery utilizes studio strobe lighting to carve out the model's features, allowing the silver metal bridge and thin frame construction to take center stage against a stark, high-key white backdrop. Model Elliot Belot anchors the series, projecting a polished, classic sensibility that aligns perfectly with the brand's heritage of understated power. Under the creative vision of designer Haider Ackermann, the work eschews trend-chasing clutter in favor of a clean, editorial minimalism that prioritizes material quality and geometric form. Casting director Piergiorgio Del Moro ensures the visual language remains cohesive, selecting talent that embodies the sophisticated, sartorial spirit of the brand. By isolating the eyewear within this commercial portrait framework, the project delivers a clear narrative of contemporary luxury, proving that the most effective fashion advertising often comes from a rigorous commitment to simplicity and technical clarity. The result is a series of images that function as a blueprint for modern eyewear elegance, balancing commercial appeal with high-art photography standards.

Editorial, Vertical, Commercial

Studio strobe

Eyewear, Fashion