Tod's

Apr 2026

Tod’s Vacanze Italiane summer collection campaign serves as a masterclass in quiet luxury, channeling the quintessential spirit of Mediterranean leisure through a lens of understated elegance. Captured by photographer Paolo Zerbini, the project excels in its approach to lifestyle photography, utilizing natural light to bathe the subjects in a warm, authentic glow that feels both aspirational and deeply rooted in the brand’s heritage. The imagery features a diverse cast, meticulously curated by casting directors Lorenzo de Fazio and Sofia Michaud, who inhabit the scene with a sense of relaxed sophistication that highlights the tactile quality of the collection’s linen fabrics and premium leather goods. Fashion editor Bianca Raggi elevates the visual narrative, styling the group in a palette of muted earth tones that harmonize perfectly with the sun-drenched resort architecture and coastal backdrops. By focusing on candid moments, such as an elderly man resting with a dog or friends lounging by the pool, the campaign avoids the stiff artifice often found in luxury advertising, instead favoring a narrative of timeless, refined leisure. The work functions effectively as a commercial editorial, where the product—signature loafers and iconic handbags—is seamlessly woven into the fabric of the setting. It is a subtle, atmospheric invitation to experience the quiet grandeur of an Italian summer, defined by impeccable composition and a genuine sense of place.

Lifestyle, Commercial, Commercial

Natural light, Natural light