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·'Vacanze Italiane' Summer 2026 Ad Campaign

Group of models in resort apparel, loafers, and carrying leather bags posing along a classic bar counter.

Close-up of a man wearing a beige linen zip jacket, knit top, cream trousers, and a navy striped belt.

A person wears pale yellow leather loafers while sitting poolside beside turquoise swimming pool water in bright sunlight.

Four models relaxing on lounge chairs by a swimming pool for the Tod's Vacanze Italiane summer campaign.

A woven earth-tone tote bag with brown leather handles sits on a green striped beach chair under sun umbrellas.

Close-up of a person wearing tan suede Tod's driving loafers while seated in a brown woven wicker hanging chair on a tiled patio.

Group of six adults seated on green and white folding deck chairs on a sandy beach with the ocean in the background for Tod's campaign.

Taupe leather tote bag hanging on a white wooden director chair with green canvas on a sandy beach by the sea.

White leather Tod's hobo handbag with gold stud hardware resting beside a turquoise tiled swimming pool.

Woman in a blue knit top and matching skirt holding a woven brown leather handbag while seated on a surrey bike with a yellow canopy.

Close-up portrait of a man wearing dark aviator sunglasses and a beige linen high-collar jacket against a blue sky.

Four models lounging on green-cushioned sunbeds by a tiled swimming pool for Tod's Vacanze Italiane campaign

Crossed feet wearing beige suede driving loafers resting on a green striped deckchair at a sandy beach overlooking the sea.

Woman with curly brown hair wearing aviator sunglasses and a beige collared shirt against a coastal sky and sea background.

Five models and a small dog sit in green deckchairs on a sandy beach wearing neutral luxury apparel and loafers.

A man relaxing on a wicker sofa wearing a terracotta overshirt, off-white trousers, and tan suede driving loafers.

Model reclining on a poolside sun lounger holding a brown woven leather handbag with gold hardware.

A small white and brown terrier standing with its front paws inside a pair of tan suede loafers on sand.

Tod's 'Vacanze Italiane' Summer 2026 Ad Campaign 2026

About

The Tod's Vacanze Italiane Summer 2026 ad campaign masterfully captures the essence of a timeless Mediterranean escape, blending luxury fashion with a relaxed, aspirational lifestyle aesthetic. Through a series of carefully composed lifestyle and editorial images, the project transports viewers to sun-drenched coastal villas and pristine beaches, where the brand’s signature driving loafers and artisanal leather handbags serve as the ultimate symbols of refined leisure. The campaign leans into a sophisticated summer resort narrative, utilizing bright natural light and crisp composition to highlight the intricate textures of woven raffia, brushed suede, and smooth leather. By balancing portraits of individuals in elegant, neutral-toned attire with detailed product shots placed against the rustic charm of terracotta tiles, green wicker furniture, and turquoise waters, the imagery channels an authentic sense of Italian ease. From the graphic contrast of a raffia tote on a striped deck chair to the playful inclusion of a terrier posing with suede moccasins, the work maintains a cohesive, high-end editorial minimalism. This collection effectively positions Tod's as an essential companion for the modern traveler, emphasizing quality craftsmanship and understated elegance within a serene, expansive outdoor landscape that feels both aspirational and deeply rooted in the classic traditions of European summer vacations.