Tim Hortons: Retro Donuts
Brand
Date
May 2024
Description
Tim Hortons revisits its bakery heritage in this commercial spot, highlighting the return of classic items including the walnut crunch, dutchie, and blueberry fritter. Produced by Gut Toronto, the campaign balances a focus on fresh-brewed coffee with the brand's core menu staples. The creative direction employs a nostalgic aesthetic, weaving together archival-style photography and modern, live-action sequences. The narrative captures customer reactions to the reintroduction of these favorite treats, framed against contemporary exterior shots of the restaurant.
Style
Horizontal, Commercial, Nostalgic
Industries
Background
Café
Context
TVC / TV Commercial
Associated creatives
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