Tillamook: S2 DC
Brand
Date
Mar 2026
Description
Tillamook’s S2 DC campaign captures the essence of summer food culture through a series of vibrant, live-action vignettes. The commercial focuses on the ritual of outdoor gatherings, featuring relaxed scenes of grilling and dining in beach and backyard settings. Produced by Surreal Hotel Arts, the work leans into playful compositions and saturated, warm color grading to emphasize the brand’s presence in everyday meals. The project utilizes a vertical format, centering on the tangible enjoyment of burgers and sandwiches as part of a casual, warm-weather lifestyle.
Style
Vertical, Commercial, playful, Saturated, Warm
Industries
Color
Golden Yellow
Crimson
Pure White
Background
Sandy Beach
Context
TVC / TV Commercial
Associated creatives
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