Techtalia
Brand Identity



Nov 2024
Techtalia’s brand identity project establishes a contemporary visual language for the technology sector, leaning into abstract graphic design and motion-led storytelling. The project centers on a cohesive blue and peach gradient palette, utilising clean, minimalist compositions and geometric arch motifs to frame event content and speaker profiles. Under the creative direction of Luca Gonnelli, the system integrates bold typography with structured, digital-first layouts. Key execution elements include dynamic motion graphics, UI illustrations, and 3D render/CGI mockups that demonstrate the brand across various digital and physical touchpoints, from smartphone interfaces to auditorium displays.
Horizontal, Commercial, Clean
Apps & Digital Platforms
Brand Film / Corporate Video