Szczepaniak Astridge: Brand Identity

Sep 2021

Szczepaniak Astridge presents a comprehensive brand identity system rooted in a minimalist aesthetic. The project, executed by Begin Create, focuses on a high-contrast, monochromatic visual language applied across diverse corporate collateral, including stationery, apparel, and packaging design. The identity relies on bold, clean sans-serif typography to establish a professional and modern look. The project details a structured graphic design system, utilizing precise layout proportions and editorial typography specimens. Applications range from physical brand guidelines and ring binders to branded textiles such as knitted scarves and tote bags. The overall execution leverages 3D render / CGI techniques and careful studio lighting to maintain consistency throughout the identity suite.

Horizontal, Commercial, Clean, Minimalist

Typography