Woman in red top driving a car while talking to a passenger, viewed from the backseat.

Man and woman smiling inside a car driving through a neon-lit city at night with a dog in the back seat

Front view of a silver Suzuki SUV on a city street with a smiling couple sitting inside.

Man seated inside a car looking upward during an evening drive, captured in a cinematic frame with glowing street lights.

An older man and woman seated inside a car, looking at each other through the windshield during the Suzuki TVC project.

Woman in red dress with silver wig standing beside a car for Suzuki TVC

Silver car parked with people sitting inside and layered video mosaic elements in the upper background of Suzuki TVC.

Futuristic cityscape with elevated transport loops and sleek bridges under a soft sky for the Suzuki TVC campaign

Commercial shot featuring people and dogs around Suzuki cars with large backdrop screens and the text FOR FUN FOR EVER.

Suzuki Suzuki TVC 2024

About

This commercial campaign for Suzuki spotlights the brand's latest automotive lineup through a series of vignettes centered on human connection and urban mobility. The spots lean into a cinematic visual language, shifting between candid interior driving sequences and expansive, stylized cityscapes. The project utilizes a mix of live-action technique and 3D render / CGI to establish a cohesive atmosphere. Colourist Kali Bateman unifies the diverse environments, from neon-lit nocturnal streets to sun-drenched golden hour captures, by employing a warm colour grade that emphasizes both vehicle detail and atmospheric depth. Throughout the campaign, the narrative remains grounded in lifestyle-focused commercial photography and motion, highlighting the interaction between drivers, passengers, and their surroundings. The execution blends traditional automotive advertising with dynamic VFX / visual effects to showcase both the vehicles and the lifestyle they support.