StrikeNet: Brand Identity

Sep 2022

StrikeNet introduces a comprehensive brand identity system across digital and physical touchpoints, designed by Ollie&Co. The project balances modern technological precision with the tactile, nostalgic aesthetic of traditional bowling culture. Digital executions utilise fluid motion graphics and minimalist vector illustrations to communicate platform features, while print collateral and signage maintain a clean, typographic-led visual language. The identity relies on sharp focus and stark contrast, pairing bold black text with vibrant, high-saturation accents. Environmental applications further ground the brand, contrasting modern, flat graphic elements against weathered industrial architecture. The visual toolkit spans everything from small-format business cards with debossed textures to large-scale outdoor banners.

Horizontal, Commercial, Clean

Typography