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SSAW Magazine

SS25
ProjectSS25
Date

Apr 2025

Description

For its SS25 issue, SSAW Magazine presents an expansive fashion editorial that leans into a gritty, documentary-inspired aesthetic. Photographed by Ronan Gallagher, the series unfolds across rugged coastal landscapes and raw outdoor settings, utilising analogue film to capture a mood that is both cinematic and atmospheric. The project features fashion styling by Paul Maximilian, whose work with layered, textured outerwear and utilitarian garments defines the editorial’s grounded look. The imagery employs desaturated palettes, natural light, and motion blur to emphasise the dynamic, often candid energy of the subjects, with casting directed by Andrea Prato and Daniel von der Graf. Set design by Clarisse d'Arcimoles and hair styling by Alexander Soltermann further anchor the work, which features model Jesse Sachet-Dufraisse alongside a diverse ensemble cast.

Style

Editorial, Horizontal

Techniques

Analogue / film, Natural light

Color
Jet Black
Context

Editorial

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