Sky Bet
Super Week
Brand
ProjectSuper Week
Date
Dec 2024
Description
Sky Bet’s Super Week commercial brings a high-energy perspective to the brand's sports campaign. The film captures an intense football training session on an outdoor turf pitch, leaning into a cinematic aesthetic through sharp action sequences and cool-toned color grading. Produced by The Banquet, the spot utilizes live-action technique to ground the narrative, while surreal visual elements—such as oversized footballs appearing in the urban sky—add a distinct layer of scale. Post-production and VFX were managed by LMNTL and The Harbor Picture Company (UK), with creative input from Sky.
Style
Horizontal, Action, Cinematic
Techniques
Natural light
Industries
Gambling
Color
Jet Black
Scarlet
Background
Sports Venue
Context
TVC / TV Commercial
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.