SickKids
Burn Prevention
Brand
ProjectBurn Prevention
Date
Feb 2026
Description
SickKids tackles public awareness with this cinematic campaign focused on domestic burn prevention. The project utilizes meticulously styled, retro-inspired domestic interiors to frame everyday environments where household accidents can occur. The aesthetic leans into a nostalgic tone, utilizing warm color grading, low-key lighting, and film grain to create a specific atmosphere. The sequence moves through kitchens and living spaces, emphasizing the quiet tension within domestic settings through a live-action technique that mimics the texture of analogue film.
Style
Horizontal, Cinematic, Warm, Grainy, 1970s
Techniques
Analogue / film
Industries
Public Awareness
Color
Chocolate
Camel
Background
Kitchen
Context
Advertising Campaign, Brand Film / Corporate Video
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