Shark
The DogHouse
Brand
ProjectThe DogHouse
Date
Feb 2025
Description
Shark activates its brand presence at The DogHouse outdoor festival, blending product interaction with a festival atmosphere. The project highlights the utility of vacuum cleaners and air purifiers through demonstrations hosted within a custom-built marquee pavilion. Produced by PrettyGreen, the video documents the engagement between visitors and the brand in a park setting. The execution leans into a commercial live-action technique, maintaining a clean aesthetic while capturing candid interactions between festival attendees and the onsite exhibits.
Style
Horizontal, Commercial, Clean
Industries
Enterprise & B2B Software
Context
Advertising Campaign, Brand Film / Corporate Video
Associated creatives
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