Shark activates its brand presence at The DogHouse outdoor festival with a dedicated marquee pavilion. The project focuses on showcasing vacuum cleaners and air purifiers within an interactive park setting, blending technology demonstrations with live-action capture of the festival atmosphere.
Produced by PrettyGreen, the execution leans into a clean, commercial aesthetic that highlights the utility of the hardware in a high-traffic environment. The work documents the direct engagement between the technology and event attendees.
