SEEK: Ricky 3
Brand
Date
Apr 2026
Description
SEEK’s Ricky 3 campaign spotlights the platform’s recruitment capabilities through a humorous narrative featuring an antique store owner. The commercial leans into a cinematic aesthetic, contrasting the quiet, vintage setting of an antique shop with the unexpected presence of a professional wrestler tasked with appraising curiosities. The project was developed by agency partners Droga5 ANZ, part of Accenture Song, with production managed by Anastasia Castell. The piece utilizes a live-action technique to deliver its narrative, supported by sound and music production from Squeak E. Clean (Australia) and media strategy by UM.
Style
Humorous, Horizontal, Cinematic, Clean
Industries
Color
Beige
Royal Blue
Background
Living Room
Context
TVC / TV Commercial
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