SEEK Ricky 3 2026

About

SEEK’s Ricky 3 campaign spotlights the platform’s recruitment capabilities through a humorous narrative featuring an antique store owner. The commercial leans into a cinematic aesthetic, contrasting the quiet, vintage setting of an antique shop with the unexpected presence of a professional wrestler tasked with appraising curiosities. The project was developed by agency partners Droga5 ANZ, part of Accenture Song, with production managed by Anastasia Castell. The piece utilizes a live-action technique to deliver its narrative, supported by sound and music production from Squeak E. Clean (Australia) and media strategy by UM.