SEEK

Apr 2026

SEEK’s latest campaign for the Ricky 3 project leans into a humorous narrative, centering on an antique store owner who hires a professional wrestler to conduct appraisals. The creative, helmed by Droga5 ANZ, part of Accenture Song, frames the interaction through a juxtaposition of the shop’s vintage decor and the absurdity of the wrestler’s presence. Produced with a cinematic framing and live-action technique, the commercial draws on interview-style storytelling. The project, which utilizes professional narration to spotlight the SEEK talent search, is supported by music and sound design from Squeak E. Clean (Australia) and media planning by UM.

Humorous, Horizontal, Cinematic, Clean

Apps & Digital Platforms

Living Room

TVC / TV Commercial